This CMYK branding process is produced by printing artwork onto a vinyl material with strong adhesive on the reverse. The branded area is then coated with a crystal-clear resin. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Advantages
- Ideal for producing vivid full colour images as well as closely matched spot colour branding
- Produces a stunning 3D effect that elevates the perceived value of a product
- Can print variable data including individual names
- Edge-to-edge branding can be achieved on the resin coated area
- Only one set up charge is required regardless of the number of print colours
Limitations
- Larger print areas can be more expensive
- White, metallic gold, silver and neon colours cannot be printed
- The resin needs to be cured for one day before shipping the product
Artwork Requirements
- Artwork must be supplied in a vector editable format
- Supplied bitmaps must be higher than 300DPI resolution at the actual print size
- A 3mm bleed must be added to the artwork if it bleeds off the product
